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  • Mexican media featuring outdated, incorrect pet food news

    Mexican media featuring outdated, incorrect pet food news

    In February 2020, several media sites in Mexico published information on pet food based on an outdated analysis, misinterpretation or false information. The analysis the media used was one conducted in 2016 by Profeco, the Mexican Federal Agency for Consumer Protection. Profeco performs a similar analysis every five years, so the one from 2016 is not up […] More

  • Economy pet food in Mexico saw positive growth in 2019

    Economy pet food in Mexico saw positive growth in 2019

    The pet food market in Mexico registered 13.3% value growth in 2019 compared to the previous year, according to reports. This figure, however, includes only wholesale and traditional channels. The National Association of Wholesale Grocery Retailers in Mexico tracks transactions carried out at the so-called mom-and-pop stores, and it states that pet food was the […] More

  • Expert: 3 keys to success in the Mexican pet food market

    Expert: 3 keys to success in the Mexican pet food market

    Ana Luisa González Zamora, an industry expert, worked several years at one of the leading global pet food producers in Mexico, witnessing rampant growth and the expansion of one of the most popular pet food brands in the country. In her role, González led several marketing activities that positioned her brands at the top of […] More